{"id":1,"date":"2025-08-30T13:57:46","date_gmt":"2025-08-30T13:57:46","guid":{"rendered":"https:\/\/www.educarep.net\/1Demo\/?p=1"},"modified":"2025-09-15T12:26:51","modified_gmt":"2025-09-15T12:26:51","slug":"hello-world","status":"publish","type":"post","link":"https:\/\/www.educarep.net\/1Demo\/2025\/08\/30\/hello-world\/","title":{"rendered":"Hello world!"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><strong>1. Conna\u00eetre son public cible&nbsp;:<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Avant de commencer \u00e0 \u00e9crire, assurez-vous de bien comprendre votre public cible. R\u00e9fl\u00e9chissez \u00e0 ce qui les int\u00e9resse, \u00e0 leurs besoins et \u00e0 leurs probl\u00e8mes, et utilisez cette connaissance pour personnaliser votre article.<br><em><strong>Info+&nbsp;<\/strong>&nbsp;: Pour vous aider, vous pouvez lire l\u2019article de la Direction interminist\u00e9rielle de la transformation publique&nbsp;: \u00ab\u00a0<a href=\"https:\/\/www.modernisation.gouv.fr\/outils-et-formations\/creer-des-personas\" rel=\"noreferrer noopener\" target=\"_blank\"><strong>Cr\u00e9er des personaes<\/strong><\/a>\u00a0\u00bb&nbsp;<\/em><\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/spote.developpement-durable.gouv.fr\/espace-porteur-d-offres\/besoin-d-aide\/article\/IMG\/webp\/3-2-ca922-ace87_1_.webp\" alt=\"\"\/><\/figure>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>2. Choisir un sujet et d\u00e9finir l\u2019objectif&nbsp;:<\/strong><\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">Le choix du sujet est crucial pour un article. Choisissez un sujet en lien avec votre outil\/service, qui int\u00e9resse votre public cible et qui r\u00e9pond \u00e0 un besoin ou un probl\u00e8me sp\u00e9cifique.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><em><strong>Exemples<\/strong>&nbsp;:<\/em><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Un article de type \u00ab\u00a0Quoi de neuf\u00a0\u00bb, \u00e0 mettre r\u00e9guli\u00e8rement \u00e0 jour, qui expose les nouvelles avanc\u00e9es de votre produit et\/ou service.<\/li>\n\n\n\n<li>Un article qui vient compl\u00e9ter l\u2019offre en apportant du contenu didactique.<br>Ex. Offre\u00a0: \u00ab\u00a0Accompagnement de la livraison continue\u00a0\u00bb &#8230; Article\u00a0: \u00ab\u00a0<a href=\"https:\/\/spote.developpement-durable.gouv.fr\/mtect-mte-mer\/sg\/sg-dnum\/sg-dnum-msp\/sg-dnum-msp-dam\/article\/la-livraison-continue-de-quoi-parle-t-on?debut_articles=16\">La livraison continue\u00a0: de quoi parle-t-on\u00a0?<\/a>\u00ab\u00a0<\/li>\n\n\n\n<li><em>Un article qui inclut des t\u00e9moignages d\u2019utilisateurs pour renforcer la valeur de votre produit ou service.<\/em><img loading=\"lazy\" decoding=\"async\" width=\"67\" height=\"67\" src=\"https:\/\/spote.developpement-durable.gouv.fr\/espace-porteur-d-offres\/besoin-d-aide\/article\/IMG\/webp\/2-3-5f8aa-e45c9.webp\" alt=\"\"><\/li>\n<\/ul>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>3. Organiser ses id\u00e9es&nbsp;:&nbsp;<\/strong><\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">Organiser vos id\u00e9es et cr\u00e9er un plan d\u2019article clair. R\u00e9fl\u00e9chissez \u00e0 la structure de votre article et \u00e0 la mani\u00e8re dont vous souhaitez pr\u00e9senter vos informations. Vous pouvez utiliser des sous-titres pour diviser le contenu en sections claires et assurez-vous que le contenu est coh\u00e9rent et facile \u00e0 suivre.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/spote.developpement-durable.gouv.fr\/espace-porteur-d-offres\/besoin-d-aide\/article\/IMG\/webp\/1-3-0b8c4-39fb0.webp\" alt=\"\"\/><\/figure>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>4. \u00c9crire un titre accrocheur&nbsp;:<\/strong><\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">Le titre de votre article est l\u2019un des \u00e9l\u00e9ments les plus importants pour attirer l\u2019attention de votre public cible. Assurez-vous que votre titre est clair, concis et accrocheur.<br><em><strong>Ex.<\/strong>&nbsp;Article&nbsp;: \u00ab\u00a0<a href=\"https:\/\/spote.developpement-durable.gouv.fr\/nos-thematiques\/sobriete-numerique\/article\/sobriete-numerique-comment-agir?debut_articles=8\">Sobri\u00e9t\u00e9 num\u00e9rique&nbsp;: Comment Agir&nbsp;?<\/a>\u00ab\u00a0<\/em><\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/spote.developpement-durable.gouv.fr\/espace-porteur-d-offres\/besoin-d-aide\/article\/IMG\/webp\/5-2-ff949-4f9b7_1_.webp\" alt=\"\"\/><\/figure>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>5. \u00c9crire une introduction&nbsp;:<\/strong><\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">La premi\u00e8re phrase de votre article est tr\u00e8s importante, car elle d\u00e9terminera si les lecteurs continueront \u00e0 lire. Une bonne introduction doit \u00eatre convaincante et int\u00e9ressante.<br><em><strong>Ex.<\/strong>&nbsp;Article&nbsp;: \u00ab\u00a0<a href=\"https:\/\/spote.developpement-durable.gouv.fr\/mtect-mte-mer\/sg\/sg-dnum\/sg-dnum-msp\/article\/programmation-2023-fins-de-vie-et-maintenances?debut_articles=0\">Programmation 2023&nbsp;: fins de vie et maintenances<\/a>\u00ab\u00a0<\/em><\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/spote.developpement-durable.gouv.fr\/espace-porteur-d-offres\/besoin-d-aide\/article\/IMG\/webp\/8-61885-981b9.webp\" alt=\"\"\/><\/figure>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>6. \u00c9crire le corps de l\u2019article&nbsp;:<\/strong><\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">Le corps de l\u2019article doit \u00eatre organis\u00e9 de mani\u00e8re logique et claire. Il doit \u00eatre structur\u00e9, avec des sous-titres et des paragraphes courts pour faciliter la lecture. Assurez-vous que chaque section est pertinente pour votre public cible et que les informations sont claires et faciles \u00e0 comprendre.<br><em><strong>Ex.<\/strong>&nbsp;Article&nbsp;: \u00ab\u00a0<a href=\"https:\/\/spote.developpement-durable.gouv.fr\/mtect-mte-mer\/sg\/sg-dnum\/sg-dnum-msp\/sg-dnum-msp-dam\/article\/accompagnement-a-la-construction-d-une-vision-produit?debut_articles=16\">Accompagnement \u00e0 la construction d\u2019une Vision Produit<\/a>\u00ab\u00a0.<\/em><\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/spote.developpement-durable.gouv.fr\/espace-porteur-d-offres\/besoin-d-aide\/article\/IMG\/webp\/9-6b0ce-08928.webp\" alt=\"\"\/><\/figure>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>7. Ajouter des graphiques, des tableaux et des images&nbsp;:<\/strong><\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">Les graphiques, les tableaux et les images peuvent aider \u00e0 visualiser les informations et \u00e0 rendre votre article plus attrayant. Utilisez-les pour illustrer les points cl\u00e9s et aider votre public cible \u00e0 comprendre les informations plus facilement.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/spote.developpement-durable.gouv.fr\/espace-porteur-d-offres\/besoin-d-aide\/article\/IMG\/webp\/4-2-b508f-11deb.webp\" alt=\"\"\/><\/figure>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>8. Utiliser des exemples et des anecdotes&nbsp;:<\/strong><\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">Les exemples et les anecdotes peuvent aider \u00e0 illustrer les points cl\u00e9s de votre article et \u00e0 les rendre plus tangibles pour votre public cible. Utilisez-les pour donner vie \u00e0 vos id\u00e9es et aider votre public cible \u00e0 comprendre les informations plus facilement.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/spote.developpement-durable.gouv.fr\/espace-porteur-d-offres\/besoin-d-aide\/article\/IMG\/webp\/7-342bb-17054_1_.webp\" alt=\"\"\/><\/figure>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>9. \u00c9crire une conclusion&nbsp;:<\/strong><\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">La conclusion de votre article doit r\u00e9sumer les points cl\u00e9s et expliquer ce que votre public cible peut faire avec les informations fournies. Encouragez-les \u00e0 passer \u00e0 l\u2019action en proposant par exemple, un hyperlien menant jusqu\u2019\u00e0 votre(vos) offre(s).&nbsp;<br><em><strong>Info+&nbsp;<\/strong>&nbsp;: Vous pouvez \u00e9galement utiliser une s\u00e9lection \u00e9ditoriale pour cr\u00e9er un raccourci en bas de page et permettre \u00e0 l\u2019utilisateur d\u2019acc\u00e9der plus facilement \u00e0 d\u2019autres contenus (<a href=\"https:\/\/spote.developpement-durable.gouv.fr\/espace-porteur-d-offres\/besoin-d-aide\/article\/lier-des-contenus-a-votre-offre-ou-actualite\"><strong>cliquer ici pour acc\u00e9der \u00e0 l\u2019article&nbsp;:\u00a0\u00bbLier des contenus \u00e0 votre offre ou actualit\u00e9\u00a0\u00bb<\/strong><\/a>).<\/em><\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/spote.developpement-durable.gouv.fr\/espace-porteur-d-offres\/besoin-d-aide\/article\/IMG\/webp\/1-3-0b8c4-39fb0.webp\" alt=\"\"\/><\/figure>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>10. Relire et \u00e9diter&nbsp;:&nbsp;<\/strong><\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">Relisez votre article attentivement pour d\u00e9tecter les \u00e9ventuelles \u00ab\u00a0coquilles\u00a0\u00bb, ainsi que pour vous assurer que la structure et la logique de votre article sont claires et coh\u00e9rentes.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>1. Conna\u00eetre son public cible&nbsp;: Avant de commencer \u00e0 \u00e9crire, assurez-vous de bien comprendre votre public cible. R\u00e9fl\u00e9chissez \u00e0 ce [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_uag_custom_page_level_css":"","site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[5],"tags":[],"class_list":["post-1","post","type-post","status-publish","format-standard","hentry","category-conseil"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.0 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Hello world! - Bougie Boutique<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.educarep.net\/1Demo\/2025\/08\/30\/hello-world\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Hello world! - Bougie Boutique\" \/>\n<meta property=\"og:description\" content=\"1. Conna\u00eetre son public cible&nbsp;: Avant de commencer \u00e0 \u00e9crire, assurez-vous de bien comprendre votre public cible. R\u00e9fl\u00e9chissez \u00e0 ce [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.educarep.net\/1Demo\/2025\/08\/30\/hello-world\/\" \/>\n<meta property=\"og:site_name\" content=\"Bougie Boutique\" \/>\n<meta property=\"article:published_time\" content=\"2025-08-30T13:57:46+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-09-15T12:26:51+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/spote.developpement-durable.gouv.fr\/espace-porteur-d-offres\/besoin-d-aide\/article\/IMG\/webp\/3-2-ca922-ace87_1_.webp\" \/>\n<meta name=\"author\" content=\"Nguyen\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"\u00c9crit par\" \/>\n\t<meta name=\"twitter:data1\" content=\"Nguyen\" \/>\n\t<meta name=\"twitter:label2\" content=\"Dur\u00e9e de lecture estim\u00e9e\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.educarep.net\/1Demo\/2025\/08\/30\/hello-world\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.educarep.net\/1Demo\/2025\/08\/30\/hello-world\/\"},\"author\":{\"name\":\"Nguyen\",\"@id\":\"https:\/\/www.educarep.net\/1Demo\/#\/schema\/person\/f3ee22f8748df176aa569079571b62f0\"},\"headline\":\"Hello world!\",\"datePublished\":\"2025-08-30T13:57:46+00:00\",\"dateModified\":\"2025-09-15T12:26:51+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.educarep.net\/1Demo\/2025\/08\/30\/hello-world\/\"},\"wordCount\":620,\"commentCount\":1,\"publisher\":{\"@id\":\"https:\/\/www.educarep.net\/1Demo\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.educarep.net\/1Demo\/2025\/08\/30\/hello-world\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/spote.developpement-durable.gouv.fr\/espace-porteur-d-offres\/besoin-d-aide\/article\/IMG\/webp\/3-2-ca922-ace87_1_.webp\",\"articleSection\":[\"Conseil\"],\"inLanguage\":\"fr-FR\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/www.educarep.net\/1Demo\/2025\/08\/30\/hello-world\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.educarep.net\/1Demo\/2025\/08\/30\/hello-world\/\",\"url\":\"https:\/\/www.educarep.net\/1Demo\/2025\/08\/30\/hello-world\/\",\"name\":\"Hello world! 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